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Prototyping is one of the most critical stages in the footwear manufacturing process. Whether you are a fashion startup, a growing brand, or a corporate client developing custom footwear, this phase determines how well your design translates into a wearable, functional, and market-ready product. However, many clients underestimate the importance of precision and collaboration during prototyping. Below are some of the most common mistakes in footwear prototyping and how to avoid them for a smoother journey from concept to production.

In the ever-evolving footwear industry, the terms OEM (Original Equipment Manufacturer) and ODM (Original Design Manufacturer) are commonly used, especially among B2B players. Both refer to different production partnership models between a brand owner and a manufacturer. Understanding the difference between OEM and ODM is crucial for choosing the right manufacturing partner—whether you’re a fashion startup, an established brand, or a government institution.

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Frequently Asked Questions about PT. Widaya Inti Plasma's Services. We specialize in manufacturing OEM and ODM shoes and sandals.